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Building a Website that Works for Your Users: Part II

Color Theory

September 16, 2015

Picking the right colors and design for your website sounds simple, right? Wrong. Creating an accurate look and feel of your brand with your website involves everything from brand identity to psychology. But worry not, we have outlined some tips on how to apply color theory to building the right website for your users.

INFOGRAPHIC: Content is King in the World of Social Influence

March 24, 2014

Umbraco for Noobs Part II: Time to Get Technical

Now that we’ve discussed the basics of Umbraco, it’s time to dig deeper to see what really makes it tick.

August 01, 2013

There are plenty of CMS’s, so it’s natural to ask, “Why this one?” Umbraco gives us plenty of reasons to believe it’s one of the top ones available. 

Omnicom and Publicis Merge to Create Marketing Mammoth

Two of the world’s five largest advertising agencies join forces to take the Internet by storm.

July 29, 2013

Responsive Design to the Rescue

The rise of the mobile device means every company should ask-- What is Responsive Design, and do I need it?

July 29, 2013

There’s nothing worse than finding a great site on your desktop, trying to open it on your phone, and all of a sudden it’s gone haywire. You want to read a compelling article, but need to scroll after every 6 words. Try to browse the menu, but it’s completely out of order (and you still have to scroll!!!) And the pictures that were placed so perfectly are in a crazy collage. Now that article has become unreadable, and you’re never going to that site again.

Luckily, there’s a fix for that.

“Open Up! How Open Innovation Drives the New Win-Win Economy”

BBJ Open Innovation event promotes collaboration to achieve success.

June 28, 2013

On June 25, 2013, Boston Business Journal hosted “Open Up! How Open Innovation Drives the New Win-Win Economy,” which that focused on bridging the gap between innovation and commercialization. MTC was there to get in on the action. 

Umbraco for Noobs Part I: The Overview

Umbraco is a customizable, adaptive Content Management System that allows end-users to build and grow content on their sites, without having to worry about layout and coding.

June 17, 2013

We’ve discussed Umbraco while sharing our adventures in the technology world. But what is it? We decided it’s time to give you the low-down on one of our favorite tools in helping our clients develop content, drive user engagement, and increase credibility to their customers.

In this first segment of this three-part series, we’ll give you a basic overview of the Umbraco software.

A Labor Union Engages its Membership via the Web

MTC builds a new look and a membership portal for IATSE Local 481 New England, Studio Mechanics

May 30, 2013

Connecting, organizing and mobilizing stakeholders with varying goals can be a challenge. But with a partnership between IASTE Local 481 and Massachusetts Technology Corporation, the right team was in place.

IATSE481 New England Studio Mechanics is a regional local of the International Alliance of Theatrical Stage Employees. It includes members from Maine, Massachusetts, New Hampshire, Rhode Island and Vermont who work on TV commercials, movies and films with wide ranging fields such as such as gaffers, set construction, costume design and sound.

The local works hard to ensure members are employed, educated and active in the community, but their outdated website was holding them back. This is where MTC stepped in.

A New Look for Technical Assistance Collaborative

MTC worked with this national nonprofit to build uniformity in their offline and online assets, and install the Umbraco content management system.

October 10, 2012

Technical Assistance Collaborative (whose core mission focuses at the intersection of affordable housing, health care, and human services policy and systems development) called on Massachusetts Technology Corporation to relaunch, rebrand and recreate their external identity.

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